There is a demand for amazing stories, we as human beings crave for more stories, let me clarify it; we crave interesting stories. Origin created a series of experiments in which consumers were shown items paired with either standart descriptions or more detailed
Design work matters more than ever in today's noisy world because our attention span is becoming less and less. Here's a great infographic to understand why it matters so much.
I found this brilliant infographic on Entrepreneur. Men and women use social media in different ways, that's why it's essential for marketers to identify exact target audience. Women and men have some interesting common points like Humor, Aspirational, Value, Celebrity and
Is there really such a thing as the perfect post on Facebook, Twitter, Pinterest or any other social media channel? Well, my personal opinion is that each brand should have it's own, unique way of presenting itself, so what works