There is a very negative energy currently attached to the travel and hotel industries. Of course, with the virus being here it’s understandable to a degree, but we can’t dwell on the past, we can’t stay in the past and
Hotels have been given the green light from the government to reopen on the 4th of July in the United Kingdom, and they have been given the green light to have a one-metre socially distancing rule. Surely that’s some positive
You might know, or not know that I don’t speak about politics or events that are happening around the world. For obvious reasons. But because it’s a topic that is on everybody’s mind and (nearly) every conversation is about Coronavirus
When we compete against Expedia and Booking.com we set ourselves up to lose. They have massive budgets and they are increasingly becoming masters at conversions. They've mastered the art of how to minimize the steps we take to book. However, the
Mobile web and social media have grown dramatically in the past years and in fact, a recent study found that 97 percent of millennials post on social media while they travel. All that User-Generated content (UGC) is gold for hotels.