On todays episode I discussed the importance of a logo and a brand identity. If you are thinking of designing a new logo I believe you will find this episode valuable. Redesiging a new logo without a brand identity it's
Every single business has clients, every single successful brand has loyal fans and clients. The value that a customer who pays for a service, or a product, goes beyond that of a single transaction. Businesses have an opportunity to create
Creativity is a much needed skill in all industries yet alone in the hospitality industry. On today's episode I shared the importance of creativity in the hospitality industry and how we can all be a bit more creative. If you enjoyed
Everybody is obsesed with numbers, with big numbers and with influencers that have millions and millions of followers. On today's episode I talked about why it's important to work with micro-influencers to achieve great results. If you enjoyed this episode, you
On today's episode I shared how best stories are told, how successfull companies communciate their stories and engage with your guests/clients. If you enjoyed this episode, you can subscribe to this podcast on iTunes, Spotify or Stricher. If you have any questions, please ask me anything
On today's episode I shared three reasons why email marketing is important for hotels. I shared an idea on how we can use social media to build trust and email marketing to increase direct bookings. The data I mentioned on
If you want to create an effective hotel story then you need to listen to this episode. I shared valuable ideas and tacticts you can use to create an effective story for your hotel. A great story inspires people to
On today's episode we had Jack McLaren-Stewart from Saorsa 1875 hotel, the first vegan hotel in the UK. Jack shared with us why he believes that people are looking and seeking more niche hotels and why it's important to stand up
On this episode we had the amazing Craig Goldblatt, he cultivates inner strenght and helps people perform at their best. On this episode Craig shared with us why it's important to mediate, how we can inspire our employees and how
We hear and read everywhere that content is important, that we need to create more content so on this episode we discussed why content can make or break a hotel. We shared a research from Trivago about quality content and