In this episode I shared three things that businesses should do during this crisis. I explained why it's important for businesses to follow this steps and execute on them. If you have any questions, please ask me anything you would like
In this episode I shared my thoughts about what we can do during crisis. How we can react and be proactive about certain things in our business. I shared why it's important for small businesses not to pause but to
Everybody can build a business, not a lot can build a brand. On today's episode we talked about why it's important to build a brand not just a business. If you enjoyed this episode, you can subscribe to this podcast on iTunes, Spotify or Stricher. If
If somebody says he is a marketer, do you believe what he says? My guess is not that much. If they say they worked with John Lewis or Harrods? Automatically you will say they must know something or that they
We are exposed to about 5,000 ads per day says Walker-Smith, compared to 500 ads per day in the 1970s. If you live in London I would suggest you are exposed to 1,000 ads per day and in Cyprus to 100 ads
I found this great infographic about storytelling that I believe you will like. This is how brand storytelling evolved in the past 100 years. This new infographic by Kirsty Sharman helps us understand how brand marketing and communications has shifted to
Periscope is the new hot social media platform that everybody is talking about. Persicope launched 3 weeks ago and was bought by Twitter for reported 100million dollars. Periscope is the first live streaming platform and it's mind blowing. What this
A lot has been said about real time marketing now a days. I love real time marketing because it's instant and it's spontaneous. Don't get me wrong, it requires a lot of creativity, time and courage. What is Real Time
It baffles me that nearly half of businesses don't have a digital strategy and yet I hear companies complain that they don't get results from social media and online marketing. Here are 10 reasons that we believe you need a digital
New Video Blog on INSPIRE TO SELL is UP. ''The real question we should ask ourselves is why'' a lot of us know what we do, but very few people know why we do what we do. Advertising… Do you know why a lot of companies