About a year or so I had meetings with Facebook Advertising team in Ireland. Our topic was premium ads.
We had a disagreement about some aspects of their offer, so we never promoted the new Facebook premium ads. I told the representative that I did not agree with certain points, but Facebook didn’t want to listen. No problem, that’s cool.
But after one year, it turns out that Facebook will release their Premium Ads to everybody on February 29th,2013.
It turns out, the way I see it, that they are now ‘desperate’ for cash and they have made some changes to their philosophy.
Here is the presentation: