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Episode 52: How Creativity Can Help The Bottom Line with Eric Jafari from Locke Living

On today’s episode we had a conversation with Eric Jafari from Locke Living. Eric is EDYN property group managing director in addition to Locke’s Creative Director. He oversaw a £500 million development pipeline and the creation of each respective brand.

He shared with us the importance of creativity and why it matters if we want to increase our bottom line. We discussed how Locke Living differentiates and creates a different atmosphere in each Locke Living. Eric discussed with us why they have different collaborations with brands and the importance of working with brands that have a similar perspective.

You can find more about Eric on Instagram: www.instagram.com/ericjafari/ or you can check out www.findingedyn.com if you want to learn more about edyn and the brands they represent.

If you have any questions, please ask me anything you would like on InstagramFacebook or Twitter. You can listen and subscribe to the podcast on iTunes, Spotify or Stitcher to listen to other interesting and thought-provoking episodes.

You can subscribe to our weekly complimentary newsletter were we find the best stories, case studies and send them to you. You can subscribe here: iqd.media/updates

 

 

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