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Episode 48: You Don’t Need A New Logo, You Need A Brand Identity

On todays episode I discussed the importance of a logo and a brand identity. If you are thinking of designing a new logo I believe you will find this episode valuable. Redesiging a new logo without a brand identity it’s negligible to yur hotel sales bottom line. I shared my toughts on how you can create a brand identity first and then create / redesign a new logo.

 

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