As I was doing our November reports, I noticed a pattern, there were a lot of bookings, but it didn’t cross my mind how many ‘a lot’ of bookings meant until I opened the calculator on my phone. This times
Alexander Novicov will be a Keynote Speaker and Moderator at Hotel Technology Innovation Summit in Dubai! This is a phenomenal event not to be missed! Alexander will share insights, case studies and ideas on how we can use emotions to increase
Alexander Novicov was a moderator for the conference on day two where he brought his positive and inspiring energy to the stage. He gave a speech as well about "How Emotional Marketing can Increase Sales'. Best Stay is the most
If you want to learn and grow your business, HOST 2019 is the place to be. The event will include different topics including Business Strategy & Growth, Technology & Innovation, Regulation, Finance and Tax and of course Marketing, Distribution and
We are really proud about our latest work for Central Hotel London. The reason why we are proud is because Central Hotel London is truly pushing their creative boundaries. In an industry where most hotels use copy/paste strategies for their
Last week I read an article that said Google is secretly launching a new booking experience. Well I had a look at what they are doing and noticed that the new site is a carbon copy of Google Flights and could
There is a demand for amazing stories, we as human beings crave for more stories, let me clarify it; we crave interesting stories. Origin created a series of experiments in which consumers were shown items paired with either standart descriptions or more detailed
When we compete against Expedia and Booking.com we set ourselves up to lose. They have massive budgets and they are increasingly becoming masters at conversions. They've mastered the art of how to minimize the steps we take to book. However, the
I'm excited to announce that I will be speaking at Destination Hotel Resort & Spa Expo about "How to become the hotel everybody wants to visit". You will be inspired with new ideas, tips and insights on how your venue can stand out
Boutique hotels are everywhere! There are now tens of thousands of these stylish and fashionable locations to stay at around the world, but what makes any one of these ‘special’? Why would I part with my money to stay just