Why would a company want to become a media company? Well, the most important reason is because media companies have the attention of consumers, and when you have the attention of the consumer you can influence their behaviour. There is a
I know what you might be thinking: right now, any cash is good cash. I understand. But if we compete on price, it is a race to the bottom because there is always somebody who is willing to do a
There is a very negative energy currently attached to the travel and hotel industries. Of course, with the virus being here it’s understandable to a degree, but we can’t dwell on the past, we can’t stay in the past and
In every single story, in every single situation there is good and bad, we learn from adversities and we become stronger. I’ve been watching the data and how consumer behaviour has shifted in the past couple of months. It’s important
Hotels have been given the green light from the government to reopen on the 4th of July in the United Kingdom, and they have been given the green light to have a one-metre socially distancing rule. Surely that’s some positive
In this day and age, the worse thing we can do is pause all our activities and just keep posting content like nothing is happening. Not mentioning the problem is like not confronting the elephant in the room, and by
Is it really important to promote right now? There is a lot of uncertainty, people are sitting at home scared, panic buying things, they don’t know where their next income is going to come from and they certainly are not
When there is a crisis it’s really hard for everybody. Inadequate resources often result in hard times, laying off employees, closing down stores, and a lot of panic. When customers are uncertain, they are reluctant to buy things, and of
In this time of crisis, we would like to provide complimentary services to small businesses, hospitality and vegan businesses. We can help you set up an e-commerce website, connect payments, create content, run social media adverts and send complimentary newsletters
You might know, or not know that I don’t speak about politics or events that are happening around the world. For obvious reasons. But because it’s a topic that is on everybody’s mind and (nearly) every conversation is about Coronavirus